Google Search Ads

Elevate Your Business with Google Search Ads

Get Ahead of the Competition

What are
Google Search Ads?

Google Search Ads, also known as Google Ads, are a form of paid advertising that allows businesses to appear at the top of Google’s search results for specific keywords and phrases. These ads are designed to help businesses increase their visibility and drive more traffic to their website. Google Search Ads work by auctioning ad space on the search engine results page (SERP) to the highest bidder for specific keywords. 

 

Advertisers bid on keywords that they believe users will search for, and the ads are then displayed at the top of the SERP when those keywords are searched for. Google Search Ads are a powerful tool for businesses looking to increase their online visibility, drive more traffic to their website, and generate more sales. They are easy to set up, target specific keywords, and can be customized to reach the right audience with the right message.

How to implement Google Search Ads?

As an agency specializing in digital marketing, we understand the importance of utilizing Google Search Ads to drive more traffic and increase sales for your business. Implementing Google Search Ads is a straightforward process, and we’ll guide you through each step to ensure a successful campaign.

Step 1: Set up a Google Ads account. If you don’t already have one, we’ll help you set up a Google Ads account and link it to your website.

Step 2: Keyword research. We’ll conduct thorough keyword research to identify the best keywords to target for your business. These keywords will be the foundation of your Google Search Ads campaign.

Step 3: Create ad groups and ads. We’ll create ad groups and write compelling ad copy that will be displayed to users when they search for the keywords we’ve identified.

Step 4: Set targeting options. We’ll set targeting options such as location, language, and demographic to ensure that your ads are being displayed to the right audience.

Step 5: Set budget and bid. We’ll work with you to set a budget for your campaign and determine the appropriate bid for each keyword.

Step 6: Launch the campaign. Once everything is set up, we’ll launch your Google Search Ads campaign and begin monitoring its performance.

Step 7: Optimize and adjust. We’ll regularly monitor your campaign’s performance, analyze the data, and make adjustments as needed to optimize its performance.

By implementing a Google Search Ads campaign with our guidance, you can expect to see an increase in website traffic and sales, and a boost in your online visibility. Let us help you reach your target audience and drive more business to your website.

Unique aspects of Google Search Ads

Case Studies

The results speak for themselves.

google ads

LAS Concealment

LAS Concealment is a leading brand as an eCommerce based company selling holsters for Firearms. Within 10 months we have produced over 1,000+ sales and $100K+ of revenue through the Google Ads.

1,000+ Purchases

170% Increase of Website Traffic

Google & Social Ads

Zazzle

After a detailed analysis, we decided to test a wide variety of audiences with different interests, behaviors and lookalikes on Google & Facebook. We were able to help expand the audience of Zazzle and expose their branding to a diverse group of new customers rather than focusing on one group of prospects.

6.37 Average ROAS

9,500+ Purchases

Frequently Asked Questions

Google Search Ads are a form of paid advertising that allows businesses to appear at the top of Google’s search results for specific keywords and phrases.

To create a Google Search Ad, you will need to set up a Google Ads account and conduct keyword research to identify the best keywords to target. Then you can create ad groups and ads, set targeting options, set a budget and bid, and launch the campaign.

The cost of running a Google Search Ad varies depending on the keywords you are targeting, the competition for those keywords, and your bid. You can set a budget for your campaign and determine the appropriate bid for each keyword.

Google Ads provides detailed performance data for your campaign, including metrics such as clicks, impressions, conversion rates, and more. You can use this data to track the performance of your Google Search Ads and make adjustments as needed to optimize their performance.

Yes, you can target specific demographics such as location, language, and age with Google Search Ads.

 You should monitor your Google Search Ads regularly and make adjustments as needed to optimize their performance. This could be daily, weekly, or monthly, depending on your business and the performance of your campaign.

Yes, you can exclude certain keywords or websites from your Google Search Ads. This can be done by adding negative keywords to your campaign or using the “Placements” option to exclude specific websites.

Google uses a complex algorithm to determine which ads to display for a search query. It takes into account factors such as relevance, bid, and ad quality score.

Yes, you can run Google Search Ads for your app. You can create app install ads that appear in the Google Search results and link to the app’s page in the app store.

You can optimize your Google Search Ads for mobile devices by creating separate ad groups and ads specifically for mobile devices. You can also use the “Device” targeting option to ensure that your ads are only shown to mobile users.

Yes, you can run Google Search Ads for your videos. You can create video ads that appear in the Google Search results and link to your video on YouTube or another video platform.

Atomic Social Difference

Atomic Social is the #1 Most Awarded Google Ads Agency in Arizona!

As a verified Google Partner and hundreds of satisfied clients, we can confidently say that we would love to assist you with gathering new leads or customers for your business.

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