Glendale Real Estate Agent’s Guide to Digital Marketing

Table of Contents

Introduction

No matter how many years of experience you have as a real estate agent, one thing is certain: you need to be using SEO to attract more clients. And if you aren’t using SEO today, you will regret it tomorrow.

Did you know that over 70% of home buyers use the internet to find a home, according to a 2016 study by the National Association of Realtors?

Did you know that over 70% of home buyers use the internet to find a home, according to a 2016 study by the National Association of Realtors?

That’s right: more than seven out of every 10 buyers are getting their real estate information online. And if that weren’t enough to convince you that digital marketing is important for your Glendale real estate business, consider this: 40% of all people looking for homes will contact just ONE agent when they’re ready to buy! You need to ensure that YOUR name and YOUR website appear as often as possible in response searches from prospective clients so they’ll get in touch with YOU first.

SEO is all about finding what words your potential clients are searching for (the keywords) and then making sure your site appears at or near top rankings–not just on Google but also Bing/Yahoo!

Did you also know that 40% of those buyers contact only ONE agent in their search?

Did you also know that 40% of those buyers contact only ONE agent in their search?

This means that if you are not the best agent for them, they will go with someone else. It’s a tough market out there and it’s important to make sure you have a plan for digital marketing that sets you apart from the competition.

Here’s where SEO comes in.

SEO is a proven way to get more clients. It’s not a magic formula, it’s a science that takes time and experience to master. SEO is not an art form, it’s an algorithm.

It will take time and effort on your part, but if you’re serious about being successful in real estate marketing then SEO should be one of the most important things on your radar right now!

If you’re not practicing SEO and your competitors are, they could be getting more clients than you are.

If you’re not practicing SEO and your competitors are, they could be getting more clients than you are. Google is the number one search engine in the world, with over 95% of all searches performed on Google. When people search for a real estate agent in Glendale CA or any other location, they want someone who will help them buy or sell their home quickly and easily with no hassle on their end. If a potential client sees that an agent ranks highly on Google for relevant keywords like “Glendale CA real estate agents” or even just “Glendale CA” then this tells them that this agent must be doing something right!

It’s important to remember that ranking high in search results doesn’t happen overnight–it takes months (if not years) of consistent effort before you start seeing results from your efforts. In order to rank well over time though…

SEO is all about finding what words your potential clients are searching for, and then making sure you appear for those words.

Google will rank your website based on how many times those keywords show up on the page. In fact, Google uses a formula to determine which webpages to show in their search results. This means that if you want your website to come up at the top of a Google search result when someone types in a certain keyword or phrase, then it’s important that those keywords appear often on your site so they can be found by Google’s algorithm. You can use these same keywords that people search for everyday–like “Glendale real estate agent”–to help bring them directly to YOUR page!

How does that work? Well, to make it simple, search engines like Google examine all the pages on a website to see if there are certain words or “key words” that show up often. They use this information to rank webpages and then present the most relevant results for specific search terms. In other words, you can use keywords that people search for, to help bring them to your page.

The first step is to identify your target audience and what they are searching for. This will help you determine which keywords are most relevant for the services you offer. If a potential client wants to buy a house in Glendale but doesn’t know where to start, they’ll likely search “How do I buy a house?” or “Where can I find real estate agents in Glendale?” Keywords like these indicate that people aren’t necessarily looking at properties yet but may need some guidance from an expert who knows the area well enough to answer their questions without being pushy.

Sounds easy, right? Maybe not…

The first step to getting ranked on Google is to make sure you have a website. (If you don’t, this is the perfect time to get started.)

The next step is figuring out which keywords will help people find you when they search for real estate agents in Glendale. This can be tricky because there are so many different ways people might search for your services–and if you’re not using the right keywords, people won’t be able to find you.

You’ll also need some technical expertise since SEO takes time and effort; it’s not something that happens overnight or even within a few months’ time span!

Believe it or not, ranking on Google is an art form dictated by an algorithm which changes often. That being said, anyone who tells you they’ve got it all figured out is lying or just plain wrong. It take industry knowledge and experience to stay abreast of recent changes and implement them properly on your site. The good news is that SEO is a proven way to get more clients – when done right!

The good news is that SEO is a proven way to get more clients – when done right!

Believe it or not, ranking on Google is an art form dictated by an algorithm which changes often. That being said, anyone who tells you they’ve got it all figured out is lying or just plain wrong. It take industry knowledge and experience to stay abreast of recent changes and implement them properly on your site. The good news is that SEO is a proven way to get more clients – when done right!

Conclusion

So, there you have it. If you’re looking to get more clients, SEO is one way to do it. The best part is that it’s not difficult or expensive to implement and can pay off big time in the long run! As always, if you have any questions about this post or want help with your own website, feel free to contact us at any time. We look forward hearing from you soon!

 

Increase Traffic, Leads and Sales
with Effective Marketing

We deliver real-time marketing solutions that integrate with your business needs crafted by our team of advertising experts.

Let's Get Started

Ready to begin crafting your roadmap to online success?
Fill out the form with your information and one of our experts will reach out to you as soon as possible.

WordPress Image Lightbox Plugin